Sportal Media Group

Sportal Media Group използва за управление на рекламни кампании Ad Ocean, предоставен от Gemius, покриващ всички стандарти на IAB.

  • Maximal weight of creative file is 100 kB;
  • Acceptable files: JPG, PNG, HTML;
  • Size: 1080x200; 980x200; (Look site sizes above)
  • The landing page URL cannot be longer than 2000 characters;
  • Video lenght: <30 sec;
  • Video must include:
  • Play, Pause, Mute (volume control to zero (0) output may be included instead of or in addition to Mute control)
  • All creatives must include the clickTag parameter to enable the ad server to track clicks



Actionscript 2 - Assign the following function call to the button’s on (release) event:

on (release)
getURL(_root.clickTag, "_blank");
IMPORTANT: please pay attention to the character case in _root.clickTag variable!
Actionscript 3 - Add the following piece of code to its first frame:
var clickTag:String=LoaderInfo(this.root.loaderInfo).parameters.clickTag;
target_button.addEventListener(MouseEvent.CLICK, targetUrlHandler);
function targetUrlHandler(e:MouseEvent):void{
var req:URLRequest = new URLRequest(clickTag);
navigateToURL(req, "_blank");
var strUserAgent:String = String("function(){return navigator.userAgent;}")).toLowerCase();
uint(strUserAgent.substr(strUserAgent.indexOf("msie")+5,3))>=7)){"", req.url, "_blank");
navigateToURL(req, "_blank");
The creative agency is always responsible for the proper implementation of the functions specified above. In case of SWF modification by Publisher is required, the creative agency has to send the FLA source and used fonts;
The submitted advertisement cannot overload the processor of a standard computer by 25% or more. A standard computer is assumed to have the following hardware and software components: Intel Celeron 1.7 GHz or AMD Duron 1.7 GHz processor with Flash Player 8 installed on the machine;
It is not permitted to cover creatives containing transparent areas with invisible clickable buttons – only parts of the creative that are visible to the user may redirect to the advertiser’s website (landing page) upon clicking;
Ad creatives or creative codes causing errors or warnings during an advertisement’s delivery will not be accepted;
If a creative utilizes more than one clickTag (‘multi-click’ creative), those clickTags should follow the following naming convention (pay special attention to the character case):
Landing URL 1 -> _root.clickTag1
Landing URL 2 -> _root.clickTag2, etc.
Сайт Позиция Импресии* Уникални** Цена***
Вътрешни страници 700 000 200 000 30 лв.
Вътрешни страници 580 000 50 000 30 лв.
Всички страници 100 000 55 000 52 лв.
Вътрешни страници 1 500 500 30 лв.
Вътрешни страници 3 000 1 000 30 лв.
Вътрешни страници 10 000 1 000 30 лв.
Вътрешни страници 0 0 35 лв.




* Импресии на дневна база
** Уникални потребители на дневна база
*** Всички цени са без ДДС и са за 1000 импресии
**** 50% оскъпяване при таргетиране на IP (frequency)
***** 50% оскъпяване при таргетиране на български градове, или на конкретни държави
****** 50% оскъпяване на нестандартни формати при активиране преди потребителско действие